Tiny Thrive
Scaling a consumer lifestyle brand on TikTok with native Spark Ads and high-velocity hook testing.
- Whitelisted Spark Ads: Secured authentic creator handles with 42.8% 3-second hook retention rates.
- High-Velocity Testing: Deployed 15 native hooks weekly to defeat creative fatigue before cost-per-click decay.
- Conversion Rate Overhaul: Re-engineered the Shopify checkout, lifting mobile conversion rates from 1.8% to 3.4%.